The NCAA men’s and women’s basketball tournament starts this week, meaning fans will be tuning in to watch all the March Madness.
But, it’s coming at a cost.
A recent study from Action Network predicts the U.S. economy will lose approximately $20 billion in productivity during March Madness.
In a survey of 3,000 college basketball fans, it found that 40% of them have called in sick to watch the games. About 23% of fans averaged at least four hours a day watching them.
Additionally, nearly two-and-a-half hours per day are spent on checking brackets and other scores.
The First Four of the men’s tournament starts March 18-19 with the women’s starting March 19-20.
The NCAA men’s and women’s basketball tournament starts this week, meaning fans will be tuning in to watch all the March Madness. But, it’s coming at a cost. A recent study from Action Network predicts the U.S. economy will lose approximately $20 billion in productivity during March Madness. In a survey of 3,000 college basketball […]